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WE ARE ATAS AWAN

We source inspiration from the worlds of streetstyle and climbing. With roots in design and sport, we create clothes made for recreating in the mountains and metropolis.

OUR VALUES

Environment

Explore every opportunity to use eco-friendly, biodegradable, and recycled materials in our garments, packaging, and supply chain.

People

Ensure that the people who make our garments are provided above-market wages and flexible working hours. 

Function

Design each garment with movement in mind and test each design in real settings to meet our standards of durability, mobility, and comfort.  

Innovation

Consistently challenge ourselves to bring something original to both fashion and sport apparel by analyzing trends and experimenting with circular materials.